Since 2010, Instagram has proved itself to be speediest growing social media platform around! Are less expensive a user base of around 300 million and to get set to rise further. So exactly why is this seemingly simple app growing so quickly? Well all this comes down to creativity really, buy instagram likes have found new ways of sharing content across its platform and making users experience more seamless. For example, Instagram stories were launched to rival snapchats, allowing for users to provide disappearing pictures or videos.
Sounds simple right? Well that’s because it is almost certainly. Instagram now has more sway over all its users who may have been using snapchat in tandem to its own app, decreasing the need to use both and stream lining these users to its own services.
This aggressive tactic has paid off as Instagram has surpassed snapchat in users. Instagram stories also encourage more sharing of content and giving it a chat element to its app, allowing it to compete with all the other direct messaging platforms. Innovation for example is the Instagram’s sudden demand.
What’s all the fuss about?
Instagram is the ideal app to share content via visual imagery. Its audience are young, educated and very into shopping. This makes content creative, exciting and fast moving along. It has a different feel to platforms like Facebook and Twitter, with focus on visuals rather than words. However, have got shown that, like Facebook, it is used daily, this provides a loyal and highly active user base.
This option to capture a younger more creative audience is sounding the alarm bells of major companies looking to advertise on social media. With high usage, there will certainly be increased interest in advertising on a app. However, competition in order to be ripe and businesses could have to find creative ways to out compete their rivals in the visual world of social storage devices.
How is it possible to use it for Selling?
Of course, if you wish to make use to promote your company also known as product, then one must consider how. Offer a visual platform thus products tend to be in general to be able to market that services. But services aren’t impossible encourage on the app, finding exciting for you to bring someone’s your service will catch the eye of the Instagram worker.
Hashtags are often used on Instagram and having in on trends or starting your own is a sure for you to engage an audience, from a similar way to Twitter. However, one must be careful to accommodate the hashtag to the visual content you provide, so is not really as simple as conserve money that that technique.
Instagram is predominately a mobile app, so content must be simple to read and continuously updated for the mobile data, hungry group. Only new and fresh content will attract recognition.
Finally, Instagram stories would be a great way to personally engage with your audience, lasting only 24 a lot. Stories should be used to keep buyers updated daily on your online and reveal behind the scenes content to result in user feel as if they are part of the company.
Instagram can be used showcase almost anything, with an artless mind alongside committed team, you produce quite the thrill around your brand!
The Future
With a young, educated audience when using the app on their mobiles daily, one is only able to predict sustained growth and loyalty by reviewing the users. There will be increasing opportunity wireless this app for business purposes along with the advice on this writer end up being get all the while its toasty! It will only develop so go deep into the market before it gets more crowded.